Tune in as we decode India’s first registered smell trademark – history in the making!
The registration of India’s first Smell Mark is more than a procedural achievement — it is a signal that the Indian trademark regime is stepping […]
smellmark
The Sweet Smell of Precedent: Unpacking India’s First Olfactory Trademark
On November 21, 2025, the Indian Trade Marks Registry effectively broke a decades-long global deadlock between science and law. In a reasoned order that will […]