The International Trials and Turbulations for “Basmati”
The popularity of “Basmati” is indisputable. Along with a public perception and global recognition, historical presence as well as recorded evidence reveal its qualities and […]
Trademark
Tune in as we decode India’s first registered smell trademark – history in the making!
The registration of India’s first Smell Mark is more than a procedural achievement — it is a signal that the Indian trademark regime is stepping […]
The Sweet Smell of Precedent: Unpacking India’s First Olfactory Trademark
On November 21, 2025, the Indian Trade Marks Registry effectively broke a decades-long global deadlock between science and law. In a reasoned order that will […]
Title Talk: Legal Protection of Film Titles in India
A film’s title often serves as the audience’s first point of connection with the story. It carriesemotional appeal and recognition in the market. In the […]
Delhi High Court Protects ITC’s Iconic ‘BUKHARA’ Brand: Injunction Granted Against Hotel Bukhara Inn
The Hon’ble Delhi High Court has, by order dated 7 November 2025, granted an ex parte ad-interim injunction in favour of ITC Limited and its […]
FROM LOGOS TO LOANS: THE RISE OF TRADEMARK-BACKED FINANCING
“Tomorrow’s companies will not borrow against their buildings; they’ll borrow against their names.” Whenever one thinks of the collateral for a loan, what comes to […]
From Treaties to Shelves: How IP Clauses in BITs Affect Product Consumption
When a foreign company wants to set up operations within a particular nation, there are a few factors that it may consider. Flexibility or ease […]
LEGO’s IP Strategy: From Bricks to Brand Universe
Introduction Lego was a company which started as a small Danish workshop and over the years has become a worldwide phenomenon. Founded in 1932 by […]
Copying of Essential Features amounts to Prima facie infringement of Trademark – In light of Bombay HC Marico Lts v. Zee Hygiene Products Ltd and Ors
BRIEF SYNOPSIS: The Bombay HC in the case of Marico Ltd v. Zee Hygine Products Pvt Ltd[1] granted interim injunction in favor of the Plaintiff […]
Future of Meta Tags in Trademark Law: The Lenskart-Titan case
Introduction Intellectual property rights have transformed the way people perceive creativity, particularly in the new age of technology. While the traditional framework revolved around static […]
Painting the Town Red? Not Without Exide’s Permission
Introduction In a landmark trade dress infringement case, the Calcutta High Court, in Exide Industries Ltd. v. Amara Raja Energy and Mobility Ltd., reaffirmed the […]
The Challenges of Trademarking Taste in India: Legal Barriers and Future Possibilities
Short summary – Taste, from kitchen staples to luxury experiences, serves as a remarkable identifier of brands. This article discusses the challenges in trademarking taste […]
Certificate Course on IP in Music Industry (25th October to 16th November 2025)- The IP Press
Are you captivated by the magic of music and intrigued by the legal frameworks that protect and shape this ever-evolving industry? If so, we have […]
Celebrating Innovation: Launch of Our AI & IP Law Newsletter | The IP Press |
Greetings from The IP Press. The IP Press proudly launches its first ever Artificial Intelligence and Intellectual Property Rights Newsletter this Independence Day — a […]
Free Certificate Course on Basics of IPR | Dates: 30th August – 7th September 2025
About the course Intellectual property is the currency of the tech world. The pharmaceutical patent for Lipitor generated over $100 billion in revenue, the copyright […]
McDonalds Struck a Blow Against McPatel: A battle of Fries
As local businesses start and expand, the big global giants strike a blow on them to restrict their operations and try to establish their monopoly […]
Trade Dress Infringement and Brand Distinctiveness: Bombay High Court’s ruling in Marico Limited v. Zee Hygiene
Keywords: Trade Dress, Artistic work, Passing-off, Distinctiveness, Goodwill, Introduction In this modern era of digital economy, a brand’s distinctiveness and visual identity plays a huge […]
A Dangerous Precedent? Evaluating the Judicial Overreach of Public Policy in Trademark Recognition
In a recent decision, the Bombay High Court denied the status of a well-known Trademark to TikTok. TikTok’s application under Rule 124 of the Trademarks […]
Certificate Course on AI and IP Laws (19th July – 3rd August 2025)- The IP Press
This course offers an in-depth exploration of the intersection between Artificial Intelligence (AI) and Intellectual Property (IP). It is designed for law students to understand […]
Trademark Bullying: When Brand Protection Becomes Market Suppression
Introduction Trademark law protects consumers from confusion and safeguards the investment businesses make in establishing their reputations. Yet, in practice, it can become a strategic […]