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Articles by Surbhit Shrivastava

About Surbhit Shrivastava
Surbhit Shrivastava is currently a law student at the University of Petroleum and Energy Studies, Dehradun. He is a content writer at the IP Press and is interested in exploring the niche fields in IPR - relating to contemporary issues like AI, ML, Sports, Media and Entertainment, etc. He likes photography, road-trips and rock music.

Swiggy’s Ambush Marketing goes unnoticed – or does it?

February 6, 2022 Surbhit Shrivastava 2

Nowadays, brands are implementing their creative advertising and marketing strategies in full swing. From Zomato’s notifications to Cred’s TV adverts, businesses are trying out new […]

‘Doping’ in E-Sports

August 29, 2021 Surbhit Shrivastava 0

At the recently-concluded Tokyo 2020 Olympics, news surfaced that Indian weightlifter Mirabai Chanu could possibly get her Silver medal upgraded to a Gold, since the […]

Analysis of effect of acquiescence in Senior-Junior User Relationship in use of a mark

May 8, 2021 Surbhit Shrivastava 0

Introduction The general idea surrounding use of trademarks is that only a single entity, that is the registered owner of the trademark or any other […]

Report of the Workshop on Basics of SEPs by Ms. Justina Mathew

February 25, 2021 Surbhit Shrivastava 0

Topics: Basics of Standard Essential Patents (SEPs), Preparing for placements in IP field The workshop on Basics of SEPs: Pre-requisites of entering the field of […]

Anti-anti-suit injunctions: Remedy against a remedy

February 15, 2021 Surbhit Shrivastava 0

Introduction In order to understand what an anti-anti-suit injunction is, it is necessary that we first discuss about anti-suit injunctions. An anti-suit injunction is an […]

Sharp and Daimler Co. enter into licensing agreement after Sharp wins patent suit

January 12, 2021 Surbhit Shrivastava 1

Introduction Automotive companies are looking for the next breakthrough in their industry. They have already done everything that a consumer would expect out of an […]

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