Greetings from The IP Press !
The IP Press proudly launches its Second Edition Newsletter on Personality Rights and Intellectual Property Rights: Emerging Jurisprudence — a quarterly publication dedicated to exploring emerging trends, legal updates, Industry column, Case Laws, pressing challenges, and groundbreaking developments in the field of intellectual property and Personality Rights.
The theme of our newsletter IP Threads is “Personality Rights and Intellectual Property Rights: Emerging Jurisprudence“. The rapid evolution of digital technologies, particularly artificial intelligence and deepfake tools, has brought personality rights into sharp focus within intellectual property discourse. Courts across jurisdictions are increasingly recognizing an individual’s right to control the commercial and reputational use of their name, image, voice, and likeness, often positioning personality rights at the intersection of copyright, trademark, and privacy law. Recent judicial trends reflect a shift from celebrity-centric protection towards a broader, human-centric framework, acknowledging that unauthorized digital replication can cause real economic and dignitary harm. As jurisprudence develops, personality rights are no longer viewed as merely ancillary to IP rights but as an essential legal safeguard in an era where identity itself has become a valuable and vulnerable intangible asset.
Newsletter_ December 2025 Edition_ Vol 1 Edn 2.
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